Acquisition
- Launch viral marketing campaigns with in-app referrals and turn customers into marketers
- Influence users to share purchases and free gifts on social media platforms
- Enable users to invite their buddies for real-time discussion and shopping
Engagement
- Analyze your users’ specific characteristics, interests, and activities to differentiate between who’s making a purchase and who’s just window shopping
- Influence the journey of your users with in-app notification campaigns
- Reduce cart abandonment by sending right push notifications at the right time
- Empower in-store sales reps with internal apps to make shopping more convenient
- Recommend other products to your users based on item similarity and user similarity
Predictive Marketing
- Based on user data, forecast the customers’ propensity the likelihood of making a purchase or propensity of churn
- Be a step ahead of your users by launching campaigns on the activities they haven’t even done yet
- Categorize the customers based on their expenditure bracket and send personalized push notifications for better conversions
Partner Integration
- Enable integration of CRM, accounting, billing, marketing and other legacy systems to expose them as APIs
- Expose APIs securely to introduce digital wallets to help customers jump the long queues with quick payments
- Superior inventory management by integrating internal app with all the vendors and other regional stores
Gamification
- Assign achievement badges to customers based on their activities, for instance, shopaholic, shopper of the month, etc
- Incentivize or reward users if anyone in their contact list makes a purchase
- Make shopping more fun by enabling users to add their buddies and exchange messages in real-time
- Induce competitive spirit with social leaderboards such as top spender of the month, top products, etc.
Benefits
Ready to take the step towards digital transformation in retail? Let’s Talk